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Bank of America Corp. is a bank and financial holding company which engages in the provision of banking and non-bank financial services. It operates through the following segments: Consumer Banking, Global Wealth and Investment Management, Global Banking and Global Markets. The Consumer Banking segment offers credit, banking and investment products & services to consumers and small businesses. The Global Wealth and Investment Management is involved with client experience through a network of financial advisors focused on meeting their needs through a full set of investment management, brokerage, banking and retirement products. The Global Banking segment deals with lending-related products and services, integrated working capital management and treasury solutions to clients and underwriting and advisory services. The Global Markets segment includes sales and trading services (as well as research) for institutional clients across fixed-income, credit, currency, commodity and equity businesses. The company was originally founded as the Bank of Italy by Amadeo Peter Giannini in 1904 is headquartered in Charlotte, NC.