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Woolworths Group Ltd. engages in the operation of general merchandise consumer stores and supermarkets in Australia, New Zealand and India. It operates through the following business segments: Australian Food, New Zealand Food, BIG W, Endeavour Drinks and Hotels. The Australian Food segment procures food and liquor and products for resale to customers in Australia. The New Zealand Food segment acquires food, liquor and products for resale to customers in New Zealand. The BIG W segment handles the acquisition of genrel merchandise products for resale in Australia. The Endeavour Drinks segment resells drinks to customers in Australia. The Hotels segment provides leisure and hospitality services including food and drinks, accommodation, entertainment and gaming in Australia. The company was founded by Percy Christmas, Stanley Edward Chatterton, Cecil Scott Waine, George William Percival Creed and Ernest Robert Williams on the 5th of December, 1924 and is headquartered in Sydney, Australia.