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Wells Fargo & Co. is a diversified, community-based financial services company. It is engaged in the provision of banking, insurance, investments, mortgage and consumer and commercial finance. The firm operates through the following segments: Consumer banking and Lending, Commercial Banking, Corporate and Investment Banking, Wealth and Investment Management. The Consumer Banking and Lending segment offers a complete line of diversified financial products and services for consumers and small businesses including checking and savings accounts, credit and debit cards and automobile, student financing and small business lending. The Commercial Banking segment provides financial solutions to businesses across the United States and globally. The Corporate and Investment Banking segment includes personalised wealth management, investment and retirement products and services to clients across U.S. based businesses. The Wealth and Investment management segment refers to the products of WIM customers served through community banking distribution channels. The company was founded by Henry Wells and William G. Fargo on the 18th of March, 1852 and is headquartered in San Francisco, CA.